TriArrows Aluminum

TriArrows is one of the largest U.S. manufacturers of sheet aluminum for packaging and automotive use. They needed mission, vision, and values work that reflected the company they'd become. They also needed a long-term investor story and a platform for lobbying Kentucky to enact an aluminum-can recycling program. We wrote all three as chapters of one story. Each builds on the last. Not just what they do, but who they are.

What we did: Design, Writing and Branding, Strategy, Leadership Consultation